Lead Generation Specialist

Need more details about the role or the application process? Reach out to our recruitment team.

Join a vibrant global team that empowers innovation, continuous professional learning, competitive compensation, and excellent life-work balance.

Job Responsibilities

Generate high-quality leads through multiple channels: LinkedIn, email outreach, Upwork, Clutch, directories, and any relevant platforms.
Build targeted prospect lists using tools like Apollo, ZoomInfo, Lusha, or similar.
Execute outbound campaigns with personalized messaging aligned to ZealousWeb’s service offerings.
Qualify leads based on budget, timeline, and technical fit before passing to BDM.
Maintain prospecting KPIs: number of contacts added, outreach volume, response rate, qualified leads.
Coordinate with BDM on ICP, lead scoring, and campaign strategy.
Focus on defined target geographies and priority industries as guided by the sales strategy.
Follow email compliance, opt-out practices, and data hygiene standards to protect domain and brand reputation.
Leverage AI tools for prospect research, account insights, personalization at scale, subject-line testing, and follow-up optimization.
Track all activities in CRM and ensure clean, updated data at all times.
Research new verticals, geographies, and trends to expand outbound opportunities
Support BDMs with pre-sales tasks such as initial requirement notes, call scheduling, or follow-ups as and when needed.

Strong command of LinkedIn Sales Navigator, email automation tools, and CRM usage.
Ability to identify decision-makers and understand basic IT service requirements.
Basic understanding of website technologies, CMS platforms, mobile apps, and digital marketing.
Experience creating prospect lists using data mining tools
Knowledge of cold email best practices: warm-ups, domain health, sequencing, personalization.
Ability to qualify leads using standard frameworks (BANT, CHAMP, MEDDIC Lite).
Proficient in Excel/Sheets for lead tracking and segmentation.